Ghost

What to say on the call, for the market you sell into.

20 software markets. 120 objections with a line to say back, 213 competitors with a respectful answer, and the questions that qualify the deal. All free to read. Pick yours.

CRM and sales software

Systems that track customers, pipeline and sales activity, plus the engagement, forecasting and conversation tools sales teams use on top of them.

6 objections, 11 competitors

Cybersecurity software

Software that protects endpoints, networks, identities, cloud workloads, email and data, and helps security teams detect and respond to threats.

6 objections, 10 competitors

Cloud infrastructure and platforms

Infrastructure and platform services (IaaS and PaaS) for compute, storage, networking, databases and managed runtimes that companies build and run software on.

6 objections, 6 competitors

Data platforms and databases

Operational databases, cloud data warehouses, lakehouses and the managed services that store, move and serve a company's data.

6 objections, 10 competitors

DevOps and developer tools

Software that engineering teams use to write, build, test, ship, secure and run code, from source control and CI/CD to infrastructure as code, observability and developer platforms.

6 objections, 8 competitors

Observability and APM

Tools that collect and analyze metrics, logs, traces and events so engineering teams can find and fix problems in production software and infrastructure.

6 objections, 11 competitors

ERP

Enterprise resource planning software that runs finance, procurement, inventory, manufacturing, supply chain and order-to-cash on one system of record.

6 objections, 10 competitors

Collaboration and productivity

Office suites, team chat, video meetings, file sharing and work management tools that people use to communicate and get work done together.

6 objections, 12 competitors

HR, HCM and payroll

Human capital management software: core HR records, payroll, benefits, time and attendance, recruiting, performance and workforce planning.

6 objections, 12 competitors

Analytics and business intelligence

Dashboards, reporting, self-service analysis, semantic layers and embedded analytics that turn company data into answers people act on.

6 objections, 12 competitors

ITSM and IT operations

Software for running IT as a service: service desk, incident, problem, change and asset management, plus the monitoring, on-call and automation tools that keep systems up.

6 objections, 10 competitors

Supply chain and logistics software

Software for planning, sourcing, moving and storing goods: demand and supply planning, warehouse and transportation management, visibility, and supplier collaboration.

6 objections, 11 competitors

Marketing automation and martech

Software that runs and measures marketing programs: email and cross-channel campaigns, lead capture and scoring, customer data, journeys, and attribution.

6 objections, 10 competitors

Contact center and customer service

Software for serving customers across phone, chat, email and messaging: cloud contact center (CCaaS), help desk and ticketing, workforce management, quality, and AI agents and self-service.

6 objections, 12 competitors

Finance, accounting and spend management

Software that finance teams use to keep the books, close the month, pay and get paid, control spend, manage expenses and procurement, and report to leadership and auditors.

6 objections, 12 competitors

Ecommerce platforms

Software that brands, retailers and B2B sellers use to run online storefronts and checkout, manage catalogs, pricing and promotions, and connect orders to inventory, payments and fulfillment.

6 objections, 11 competitors

PLM, CAD and engineering software

Software that engineering and manufacturing teams use to design products, simulate and validate them, and manage parts, documents, changes and bills of materials through the product lifecycle, sold as licensed, on-prem and SaaS.

6 objections, 11 competitors

Healthcare IT and EHR

Electronic health records and the clinical, revenue cycle, interoperability and IT systems that hospitals, health systems and medical practices run on, including on-prem and hosted deployments.

6 objections, 11 competitors

Payments and point of sale

Payment processing, merchant acquiring, gateways and point of sale hardware and software that let businesses accept card and digital payments in store and online, often priced per transaction rather than by subscription.

6 objections, 12 competitors

Applicant tracking and recruiting

Applicant tracking systems and recruiting software that companies and staffing firms use to post jobs, source candidates, run interviews, make offers and report on hiring.

6 objections, 11 competitors

Your market, on screen, on every call.

Free to start. Pick your market in setup and Ghost loads its pack.