Generic AI
Buyer"Does it support OpenTofu?"
"Many infrastructure tools now support OpenTofu, an open-source fork of Terraform. Check the vendor's documentation for details."
Ghost by GhostSales learns your docs, your market and your competitors. When a buyer asks a hard technical question, Ghost puts the right answer on your screen, with its source.
Win technical deals without "let me get back to you."
Free to start. No credit card.
YouThat covers CI. What else is on your list?
DanaWe have about 40 AWS accounts and strict data rules.
DanaDoes our state go to your cloud?
YouNo, it stays in your accounts, and
YouGood, that covers cost. What will security want to see?
PriyaSecurity blocks any vendor role with admin access.
PriyaDoes it need admin in our accounts?
YouNo, it uses a scoped read-only role in each account, and
YouThat helps on alerting. How are services instrumented?
MarcusMost of our services already emit OpenTelemetry traces.
MarcusDo we need your agent, or just OTel?
YouJust OTel works, you can point your collector at
YouDetection results look solid. How would rollout go?
ElenaIT runs 6,000 endpoints with strict change windows.
ElenaDo agent updates respect change windows?
YouYes, you decide when agents update, and you can
YouThe dashboards land well. What will security ask about?
AishaSecurity says customer data can't leave the warehouse.
AishaDoes it copy data out of our warehouse?
YouNo, it queries your warehouse live, so nothing is
YouScheduling sounds covered. What does legal need?
PriyaWe hire in Germany and France, so GDPR comes up.
PriyaCan you auto-delete old EU candidates?
YouYes, you set retention by country and it
YouRollout plan makes sense. What will security ask?
MarcusThey worry the assistant could read HR files.
MarcusDoes the AI follow our file permissions?
YouYes, it only sees what each user can already
YouRouting looks solid. What about compliance?
ElenaWe take payments by phone, so PCI is a big deal.
ElenaDoes recording pause for card numbers?
YouYes, recording stops when the payment step
YouGot it on forecasting. What else is on your list?
PriyaReps never log emails, so the pipeline is stale.
PriyaDoes activity capture log to Salesforce?
YouYes, emails and meetings write back to the
YouQuery times look good. What about failover?
TomOur order system can't lose more than a few seconds.
TomWhat's the RPO if a region goes down?
YouWith cross-region replicas it's a few seconds, and
YouOkay on promos. What went wrong last peak?
JordanWe oversold across web and stores on Black Friday.
JordanHow often does stock sync from our OMS?
YouStock pushes from your OMS within seconds, and
YouThat covers AP. What slows your close the most?
MarcusWe run six entities and eliminate in spreadsheets.
MarcusDo you automate intercompany elims?
YouYes, intercompany entries post to both sides and
YouGot it on cards. Where does AP slow down for you?
ElenaWe key every invoice by hand and match POs in Excel.
ElenaDo you do three-way match on invoices?
YouYes, each invoice checks against the PO and
YouThat covers benefits. What worries you most?
AishaWe pay 1,200 people across nine states.
AishaCan we do a parallel run before go-live?
YouYes, we run your old and new payroll side by
YouGood, that covers the in-basket. What about integration?
PriyaOur interface queue is about six months long.
PriyaDoes this need an HL7 feed from our EHR?
YouNo, it reads through the FHIR APIs, so
YouThat covers the service desk. Now, runbooks?
MarcusHalf our servers still sit in our own data center.
MarcusDo we open inbound ports for your agent?
YouNo, the agent only calls out, so
YouOkay, lead scoring is covered. What else matters?
JessAll our product usage data lives in the warehouse.
JessCan segments run off our warehouse?
YouYes, segments query your warehouse tables and
YouThe fee breakdown makes sense. What else is on your list?
OmarOur stores lost internet twice in the holiday rush.
OmarCan the terminals take cards offline?
YouYes, offline mode stores the payment and
YouGot it on ECOs. What about supplier data?
ElenaMost suppliers send STEP files, and a few send native.
ElenaDo we lose features when we import STEP?
YouSTEP comes in as geometry only, so the
YouGot it, so freight visibility is first. What else?
RajWe use about 30 carriers and most only send EDI.
RajDo you take carrier EDI or need an API?
YouBoth work, so your EDI carriers can stay on
Change the use case. Pick a market and the example call above switches to that buyer and their technical question.
Answers from your docs, with the source. Ghost answers from what you trained it on, so you can check where each answer came from.
The transcript is yours right away. It writes itself as you talk, with no waiting for a recording to process.
Present without fear. Ghost never shows in your screen share or recordings, and no bot joins the call.
The same buyer question, answered two ways.
Ghost answers from what you trained it on, so the answer is specific to your product and you can check the source.
Pick your role in setup. Ghost changes what it listens for and what a good call ends with.
Ghost knows what your product works with, so a technical question becomes a reason to book the next meeting.
Ghost answers deep product questions from your docs, so the deal doesn't stall waiting on a follow-up.
Ghost knows the fix from your docs, so a support question doesn't turn into a renewal risk.
Ghost has your security and compliance answers ready, so the review doesn't push the deal a quarter.
Ghost gives you the precise answer on risk, so the conversation stays on the business case.
Pick a market pack and Ghost loads its competitors and battle cards. Then teach it your website, docs and files, and watch the training ring fill.
Pick a market to see its example call above. Read every pack's objections and competitor answers free.
Teach Ghost your docs, a competitor's docs, or a folder of files. When the buyer asks how SSO works or where their state lives, the answer is on your screen in words you can say out loud. No "let me get back to you."
Choose your playbook and Ghost coaches to it during the call. The questions about budget, decision process and the economic buyer get asked on this call instead of the next one.
Dana, thanks for the time today. You said plans take 20 minutes across 40 accounts. Here's what we agreed: a pilot on two accounts, and a call with your platform lead on Thursday.
Briefings come from Google Calendar plus HubSpot or Salesforce. The transcript is ready the moment you hang up, and the follow-up lands in your Gmail drafts.
A notetaker records the call and tells you what happened. Ghost helps you answer while it's happening, from what you trained it on.
| Ghost | Meeting bot notetakers | |
|---|---|---|
| Knows your product and competitors | Yes, you train it on your docs | No, it knows the transcript |
| Shows in your screen share | No | The bot joins as a named participant |
| Help during the call | Live answers while the buyer is talking | None until the call ends |
| Where the audio goes | Stays on your computer and is never saved | Usually recorded in the vendor's cloud |
| The transcript | Live as you talk, and yours the moment the call ends | Usually after the recording is processed |
| After the call | Summary, next steps and a follow-up email in Gmail drafts | Summary and notes |
Live coaching and call notes, using AI on your computer or your own Claude or GPT account.
Ghost AI built in, so you need no key and no GPU. Train Ghost to 100% with unlimited pages.
Everything in Pro on one bill. What anyone teaches Ghost, everyone's Ghost knows.
Ghost by GhostSales is the AI sales coach that knows your product. You train it on your docs, your market and your competitors. On a live sales call it shows you the answer to the buyer's technical question, with its source, on Mac and Windows.
A notetaker joins the call as a bot and gives you notes afterward. Ghost coaches you during the call from what you trained it on, then writes the summary and follow-up email when it ends.
Both show live help on your screen during a call. Ghost is built only for sales. It's trained on your product, your market and your competitors, and it coaches to playbooks like MEDDICC and BANT.
No. Ghost doesn't record audio, and no bot joins the meeting. It turns what's said into a live transcript on your computer so it can coach you. That transcript is deleted after 3 days unless you save the call to your Library.
No. Ghost never saves call audio, and speech becomes text on your computer. If you pick a cloud AI for answers, Ghost sends it text from the transcript, never audio.
Many places require consent from everyone on a call before it's recorded or transcribed. Follow the rules where you and your buyers are.
Right away. Ghost writes the transcript live as you talk, and it's yours to search, copy or ask about the moment the call ends.
Any call app on your computer, including Zoom, Google Meet and Microsoft Teams. Ghost listens to your microphone and your computer's audio, so it needs no meeting integration.
Nowhere. It stays on your computer and is never saved. Ghost hears nothing until you press Start.
Your choice. Run an AI model on your computer, bring your own Claude or GPT key, or use Ghost AI on the Pro plan.
Ghost is free to start. Pro is $19 a month and Team is $29 per person a month.
SDRs and BDRs, account executives, customer success managers, sales managers and executives who sell technical software on video calls.
Free to start. Setup takes about two minutes.